Review sites and online directories have evolved to become a significant source of information for consumers. The vast array of information available on these platforms have become more credible to the eyes of consumers than the reviews posted by professional critics and influencers. The fact is consumers do not just stumble on the reviews while
2020 has been hard for a lot of people thanks to the COVID-19 pandemic, but there has been some good news. According to Interactive Advertising Bureau (IAB) Australia’s latest PwC Online Advertising Expenditure Report, digital ad expenditure hit $9.5bn in 2020, with Q4 2020 accounting for $2.9bn of that. This means that Q4 2020 accounted
Korea’s Fair Trade Commission recently conducted a survey to see customer attitude towards online ads and noted that 80% of their respondents expressed their beliefs that online platforms need to change how they handle search ads in order to avoid propagating misleading marketing. The FTC’s survey had a sample size of 1,152 users from across
Consumers today are avid readers of customer reviews. They expect a business to have reviews and ratings that will provide them with information that is not available on the website. They trust the reviews because it helps them make informed decisions. Meanwhile, customer reviews also help brands and retailers. Smart retailers would collect feedback from
Whether your business is doing well in the industry or if you are just starting up, it would be best to get the expertise of a marketing agency to give your business a lift. You can find a lot of B2B digital marketing agencies on the internet but one of the best ways to guide
Pooling in together a team that does website design Perth is never an easy task. Getting the services of professional web designer will cost you a reasonable amount of money. But deciding to enlist the help of professionals when designing and launching your website will surely return to you back the favor a hundred fold
Today, the website we’ll be making a brief review for is the website of Optimax, which is a company that isn’t shy about telling you the cost of laser eye surgery in Belfast. About Optimax Optimax is a UK laser eye treatment specialist. Founded in 1991 we have performed over 380,000 treatments and have clinics
